NetTraction.com is the leading online affiliate marketing firm that specializes in performance, paid, and hybrid business development solutions; Products and Services include: AffiliateTraction Affiliate Program Software, Affiliate Directory Submissions, Affiliate Management, Affiliate Recruitment and more.
NetTraction.com™ Announcement to over 100,000 Affiliates
GotRevenue.com Promotion
Affiliate Network Promotion
Affiliate Management
Affiliate Recruitment
Free eBook - Affiliate Marketing 101
Affiliate Marketing 101 provides the new and experienced small or home business webmaster with all the tools needed to set up and do business as an affiliate for commission-paying merchants who offer their goods and services on the Internet.
Available for download at the NetTraction Learning Center/eBooks
FREE eBook* - Creating and Managing a Profitable Affiliate Program
"A Must Have Affiliate Management eBook" - Learn how to create and manage a profitable affiliate program using this 137 page essential step-by-step guide.
Planning Your Program
- Building Your Team of Affiliates
- Keeping Your Affiliates Loyal
- Which Links Bring the Most Click-Throughs?
- Common Mistakes of Affiliate Marketers
- FREE Targeted Advertising for Your Program
- Further Reading and Resources
* Free with Signup for NetTraction Affiliate Management or NetTraction Affiliate Recruitment Service.
Affiliate Program Management
NetTraction.com™ will manage your program in any affiliate network.
Affiliate networks are sales networks, and like all sales networks they need managers; not just a person answering email, approving affiliates and making affiliate payments. NetTraction can fulfill this immense responsibility so that you don't have to.
Not only do we handle the daily task of administration, we motivate your partners! NetTraction.com™ incubates affiliate relationships by keeping in contact with them through email, phone and even snail mail.
We watch for producers and attrition while constantly working to raise the number of active affiliates. We keep the producers producing while increasing affiliate program production through incentives, communication, and relationship management.
NetTraction.com™ Averages a 50% Active Affiliate Ratio
Our competitors charge an average of $2500 compared to our price of only $895. Plus, we do more for less. See it for yourself!
NetTraction.com™ affiliate Managers earn commissions generated by their efforts for your program; therefore your dedicated manager will have a vested interest in your success.
When you make money, they make money.
NetTraction.com™ was the first to work with
Cost-Plus-Performance (CPP) Hybrid Models in 2003 and is still the only firm currently recruiting and managing CPP offers.
Affiliate Managment and Recruitment
The Most Inclusive Affiliate Solution Available Anywhere At Any Price!
NetTraction.com™ devotes an experienced team to seek out and acquire targeted Super Affiliates through techniques unique to us.
It starts with the initial research of your competitors listed in the affiliate directories, search engines &networks, as well as complementary sites in your specific demographic.
The research lab then compiles a data list. This list is then sent to the Super Affiliate Recruiter, the recruiter makes contact by both phone &emails.
Over 75,000 Affiliate Partners In Every Demographic! NetTraction.com™ partners with virtually all major affiliate and ad networks, offering you the benefits of multiple networks, custom recruitment, and direct relationships.
NetTraction.com™ Recruiters earn commissions generated by their efforts and therefore have a vested interest in the success of your program.
When you make money, they make money.
Articles written by Greg Shepard - NetTraction.com
Online retailers wrestle with the issue of how much to pay affiliates-and for how long. With the idea that they don’t want to keep paying the affiliate to acquire the same customer, many have set cookies that credit the affiliate only if the customers they deliver to the marketer’s site make a purchase within 48 hours of initial click-through, or in some cases, a week. That’s short-sighted thinking, contends NetTraction.com’s CEO, one of the industries largest affiliate management and recruitment solution provider.
“The argument is that studies show 98% of sales come within the first 48 hours after a person clicks through to a site. If that’s the case, why wouldn’t you extend that cookie for the maximum time allowed, because it makes the affiliate happier,” says NetTraction.com, noting that some affiliate networks are equipped to track sales as long as 180 days after initial click-through.
While online businesses have been accustomed to viewing affiliates as either advertising partners, with compensation traditionally based on metrics such as CPM or CPC, or CPS, Performance sales agents that receive a percentage of each sale, they’re really a hybrid, NetTraction.com believes. “Basically, they are commissioned sales people with the whole world to work for, who can walk away at the drop of a hat.
While noting that NetTraction.com has opted to stop working with a number of affiliates it judged “not a good fit,” NetTraction.com says that generally, good affiliates are in the driver’s seat in their relationships with marketers. And if they’re producing sales within practices NetTraction.com finds acceptable, that’s okay with him. “Retailers believe they’re in the power situation because they are writing the check. But truth is, it’s the affiliate, so you need to treat that affiliate as you would anyone in the power situation,” NetTraction.com says. "you treat them as if they are what they are top producing digital sales people, pay them well and make sure they’re happy.”
About NetTraction
NetTraction.com is the leading online affiliate marketing firm that specializes in performance, paid, and hybrid business development solutions. NetTraction.com provides the technology and services to establish, promote, as well as, recruit and manage high quality affiliate partners for individual merchant’s affiliate programs or networks.
The Company has been in business for over 5 years. The firm is currently private, has over 50 employees and operates in Santa Cruz, California. The firm has a strong client base including, Internet Retailer Magazine, Revenue Magazine, the largest affiliate forum ABestWeb.com, 411web who serves nearly 5,000 business clients listing them on their 650+ special interest web directories, International Webmasters Association, and many more key niche clients, thereby securing a strong position in the industry.
The Company currently has over 100,000 partners, 100 Affiliate/Ad Networks, 1,200 Syndication Partners & over 1,000 clients in virtually every demographic. The Company partners with virtually all major affiliate & ad networks offering you the benefits of multiple networks, custom affiliate recruitment , and direct relationships.
The Company develops and executes affiliate marketing strategies that generate consistent and measurable results. By offering targeted human services and technology products modularly, we create a custom, made to order solution for the challenge of the affiliate marketing channel.
The Company offers the development of all types of partnership opportunities such as, Performance (Cost per Sale or Cost per Lead), Paid (Cost per Click or Cost per Thousand Impressions), and even Paid + Performance hybrids.
The Company uses information provided by the merchant to develop partnerships that are at or under the merchant’s acceptable lead or sale Acquisition Cost Threshold. The Company reports the client’s progress and results. We calculate each partner’s potential to ensure efforts are maximized, and in turn, make intelligent decisions based on the facts.
Any quality affiliate understands the value of their traffic and unethical merchants have cheated many quality partners in the past. Furthermore, Google AdSense, ad companies and others’ approach are competing for the very same partners offering pre-paid recurring ad income. All of this combined with fierce competition has changed the affiliate space.
The Company has studied and adjusted to the recent industry shift by offering Cost-Plus-Performance. CPP is a hybrid of CPC, CPA, CPM, or CPS. We understand and respect the affiliate’s traffic and structure programs around a “WIN-WIN” model creating equally profitable relationships for the long term.
NetTraction Founder and CEO / History
The Company was founded by Greg Shepard.
He is a seasoned veteran in the affiliate marketing arena and has over 17 years of fundamental experience in business development. Greg has a history of achievement and has brought a visionaries perspective to the affiliate arena.
Greg has spoken at the University of Southeastern Louisiana and was recently invited to speak at University of California, Santa Cruz.
Greg has been invited to be on the board of directors for several large companies including the Denver based bank “Best Bank” and served as an international Director of Business Development for Epicore, a publicly traded company. Greg is a contributor in Revenue Magazine, ReveNews.com, DMNews, DMConfidential.com, and authored books on the subject of affiliate marketing. Greg has kept NetTraction.com on the forefront of the steadily maturing affiliate marketing industry, while also serving as the industry’s "Goodwill Ambassador".
His rare combination of ingenuity, curiosity, marketing genius, and strength of character has trademarked the leadership of his company and his contributions to the industry.
Date Added to Directory: 1/19/2006, Current Content: 7/4/2008, Days in Directory: 897
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