Helicon Link Freeze

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LinkFreeze - Search Engine Optimization component for dynamic sites

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LinkFreeze is a fast and easy solution to optimize dynamic or database-driven website for search engines. It optimizes all dynamic links on your site removing all unwanted characters and making links look like static files. Most of search engines don’t like dynamic content. They usually will not go deep indexing links with parameters, give such files much less pagerank or even refuse to crawl dynamic pages at all. The only difference between static and dynamic content is that links to dynamic files include question mark followed by a list of parameters, something like http://www.yoursite.com/somepage.asp?param=val If you have online store, forum, or any other dynamically driven application and your site is full of such links it will be very hard to these content indexed by search engines.

LinkFreeze can modify all these links making them look like an ordinary link to a static file. For example above link after applying LinkFreeze can look like http://www.yoursite.com/somepage~param~val.asp Even more, you can choose how your new links will look like from a number of predetermined schemes. All schemes will produce search engines friendly links.

But the main benefit of LinkFreeze is that you don’t need to change anything in your application to make it search engines friendly. LinkFreeze will modify all links directly before the server will send response to the client. So everybody – users, search engine crawlers or other robots will see the same nice statically looking links. And when somebody will navigate to this link LinkFreeze will intercept this request on the server and rewrite URL back to the dynamic form, so your applications will still thinking it is working with old dynamic links.

On the other hand LinkFreeze is safe for your current applications and backward links because all old dynamic links will remain working. If someone has dynamic links in a favorites or if other sites are linking to yours using dynamic syntax all these links will still working, but the pages on the site will contain new optimized links.

Benefits

Optimize dynamic sites for search engine indexing by making all links look like a static file links.

Easy solution – no need to modify anything on the site. Simply apply LinkFreeze and entire site becomes search engines friendly.

Safe – all old links and applications remain working just as if nothing changed.

Features

Modifying links before server send response to the client and rewriting URLs back when they go to the server. Users will see optimized links and server applications will not even know about it.

User friendly GUI, no more text configurations with boring syntax. Simply open site properties in the IIS console and configure LinkFreeze in a few mouse clicks.