Origins
Latin America , Africa Arabia , Asia Pacific , Blends
Bean Preferences
Whole , Ground , Pods
Coffee Origins
Finding and purchasing the best green beans in the world is the first step that differentiates Starbucks® Coffee from the rest of the coffee industry. Each coffee is selected for the defining qualities that distinguish its origin. This careful selection process illustrates Starbucks passion for buying and roasting the world's best coffee grown between the Tropic of Cancer and the Tropic of Capricorn on plantations in the Americas, Africa and Southeast Asia.
The 4 Fundamentals
The recipe for a great cup of coffee. Proportion, Grind, Water and Freshness. Understand and follow the guidelines for each of them, and you're on your way to brewing a great cup of coffee every time.
Proportion
Use the right proportion of coffee to water. This is the most important step in making great coffee. For the most flavorful cup of coffee, Starbucks recommends using two tablespoons of ground coffee (10 grams) for each six fluid ounces (180 milliliters) of water. If coffee brewed this way is too strong for your taste, you can add a little hot water to your cup of brewed coffee.
Grind
The shorter the brewing process, the finer the grind. Different brewing methods have different grind requirements, so grind your coffee for the brewing method you use. The amount of time the coffee and water spend together affects the flavor elements that end up in your cup of coffee, and the design of your coffee maker dictates how long the coffee and water sit in direct contact during the brewing process. For instance, coffee ground for an espresso machine should be very fine, in part because the brew cycle is only 19 to 22 seconds long. But for a coffee press, the coffee should be coarse ground, because the water and coffee are in direct contact for about four minutes.
Water
Use fresh, cold water heated to just off the boil. A cup of coffee is 98 percent water. Therefore, the water you use to make coffee should taste clean, fresh, and free of impurities. Water heated to just off a boil (195° to 205° F or 90° to 96° C) is perfect for extracting the coffee's full range of flavors. Any cooler and the water can't adequately do the job. Automatic coffee makers heat the water for you. Make sure the one you use gets the water hot enough.
Freshness
Use freshly ground coffee. Think of coffee as fresh produce. The enemies of coffee are oxygen, light, heat, and moisture. To keep coffee fresh, store it in an opaque, airtight container at room temperature. Storing coffee in the refrigerator or freezer for daily use can damage the coffee as warm, moist air condenses to the beans whenever the container is opened. Whole bean coffee stays fresh longer because there is less surface area exposed to oxygen. For the best results, coffee should be ground just before brewing and used or stored immediately.
StarbucksStore.com
StarbucksStore.com, an alliance between Seattle-based Starbucks coffee Company and Santa Monica-based Cooking.com, allows customers to order the complete line-up of Starbucks® whole bean and ground coffees and have them delivered to their home for added convenience. The site provides detailed descriptions of each coffee, including country of origin or characteristics of the blends, as well as flavor notes and suggestions for other coffees that match preferred taste profiles. StarbucksStore.com offers a guaranteed, easy-to-shop site and efficient, affordable delivery every time.
Starbucks coffee Company Starbucks coffee Company is the leading retailer, roaster and brand of specialty coffee in the world, with over 9,000 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. The Company is committed to offering the highest quality coffee and the Starbucks Experience while conducting its business in ways that produce social, environmental and economic benefits for communities in which it does business. In addition to its retail operations, the Company produces and sells bottled Frappuccino® coffee drinks, Starbucks DoubleShot® coffee drink, and a line of super premium ice creams through its joint venture partnerships. The Company's brand portfolio provides a wide variety of consumer products. Tazo Tea's line of innovative super premium teas and Hear Music's exceptional compact discs enhance the Starbucks Experience through best-of-class products.
Cooking.com
Cooking.com was Founded in Santa Monica, CA, in 1998. Cooking.com has established itself as the premium online source for all products, cooking-related. This award-winning site, which offers more than 16,000 items, provides the right combination of products (both popular and hard-to-find), prices that are competitive and value-driven, and a knowledgeable customer service team that's ready to answer any question. Cooking.com keeps its customers informed with weekly newsletters of special offers and promotions and its full-color catalogs mailed to shoppers throughout the year.
Date Added to Directory: 12/9/2005, Current Content: 7/3/2008, Days in Directory: 937
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